Mayor: “Early breakfast not to be exploited for going out”

The earlier opening times for breakfast-serving establishments (6 am onwards instead of 8 am) cannot be abused if they are to be abused for extending the night time activities, writes Mayor Van Gijzel in a note of clarification to the municipal council. It has already become clear that the majority of the council are in favour of earlier opening times for businesses serving an alcohol-free breakfast

Van Gijzel: “Given the occasional closing time of the Klokgebouw and Beursgebouw (of 7 and 6 am, respectively, ed.) and the potential “stop-outs”, I want to avoid a 24-hour cycle of activities. This can have many negative consequences on public order, policing capabilities and local residents. It is for this reason that I believe you should clarify the following points in the note. In the interest of public order and residential areas, section 6 is not intended to cater to members of the public after a night out.”

According to the mayor, breakfast “normally refers to the first meal of the day. Fried foods and snacks such as shoarma etc. certainly don’t fall into this category. It’s up to the business owner to stress that he is only open for (an alcohol-free) breakfast and nothing like that.”

UPDATEThe motion for the earlier breakfast time (see text below in Dutch) was passed on 12 May 2015 without the mayor’s addenda, but “with the confidence that business owners in the catering industry will act wisely.”

All things breakfast in Eindhoven

het amendement dat ook voor 8 uur een alcoholvrij ontbijt in de Eindhovense horeca mogelijk moet maken
het amendement dat ook voor 8 uur een alcoholvrij ontbijt in de Eindhovense horeca mogelijk moet maken

Student Hotel – The new student digs

Anyone who has ever seen the inside of a student house knows it only too well: the risk of mice, strange smells and ‘loaned’ belongings (from bikes to toilet paper and milk) are considerably higher. And although it’s a considerable amount of fun, there will soon be an alternative to the old-fashioned student digs in Eindhoven.

Schermafbeelding 2015-05-09 om 09.21.09The Student Hotel next to the Central Station will open its doors at the beginning of 2017. It will be a hotel for students and all others ‘young at heart’. The chain, which also has locations in Luik, Amsterdam, Rotterdam and The Hague, offers rooms on a short or longer term basis. “Four out of five rooms are booked out for a whole semester.” Often by foreign students who want to get everything sorted out quickly. Furniture, a kitchen (whether shared or not), even a bike is included.

Screen Shot 2015-05-08 at 12.12.41 PM

The spot next to Central Station is still an empty space, but over time it will be filled with an 80-metre-tall tower of 400 rooms, a fitness studio, a café, a restaurant and study areas. Students from the Design Academy Eindhoven and artists from the Dynamo youth organisation are adorning the walls of the construction site with graffiti masterpieces. The artists are taking part in a competition. The winner will receive wall space to transform with art at a new Student Hotel location. You can vote for your favourite artworks until 18 May.

More developments in the city
The Student Hotel is not the only addition to the student housing supply in the city. 600 to 700 new accommodations are in the works for the TU/e campus. Housing corporation Vestide will build a student block with 300 rooms on the TU/e campus which will be ready by Summer 2016.

eet52 | Breakfast | Ludwig

Breakfast comes in all shapes and sizes. Gluten-free, low-carb or wheatgrass-based.

At Ludwig they keep it simple: “Large or small?”

We opt for the large and that it is: large. And absolutely delicious. Home-made bread, a block of cheese to shave to taste and a lovely wedge of banana cake. Coupled with coffee and fresh juice. Good and simple.

Breakfast is served from ten in the morning and “for as long as it’s fun”, often going on late into the afternoon. And if the breakfast is sold out, the dinner is good too. Thursday night is pizza night and the staple on Friday’s menu is fish.

Ludwig is temporarily housed on the NRE premises (as it has been for two years now). How long it will stay there remains to be seen. Head there fast before breakfast is over for good.

Ludwig | Nachtegaallaan 13A, Eindhoven | Thurs – Sun from 10.00 – 24.00

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More breakfast options?

Het Broeinest op Strijp-S
Caffee Allee op Strijp-S
Ontbijtzaken blij: politiek steun voor vroegere openingstijden
Ontbijten in Eindhoven – hoe laat mag dat?

Dutch Technology Week is for young inventors too

We’ve already written about how Dutch Technology Week focuses on emerging talent, but De Ontdekkingsfabriek’s invention competition for primary school pupils shows that the talent scouting can’t start early enough.

Children from groups 7 and 8 (the last two years of primary school) in 10 districts of the Brainport region can take part in Jouw Slimste Idee 2015 (Your Smartest Idea). This year’s theme is the World Expo, where countries showcase their latest developments. This is where the first ever telephone was presented to the world. Milan will host this year’s World Expo between May and November. So the question for the students is: can you think of an invention that could be unveiled in Milan?


Two participants this year are Sem and Thomas. They have come up with a robot friend called Proen. This robot can do pretty much anything: carry books for the two friends during their four years of high school, show them the way with its in-built navigation system – and it even has a lava lamp on its shoulder, so there’s no need to be afraid of the dark anymore. “You know what else is handy? Proen’s legs are foldable. He can go on the back of your bike or in the car. Oh, and he’s also very smart. He can give a tour of the World Expo!” explain the two budding inventors.

sem en thomas Sem and Thomas show off their Proen

Entries can be sent in until 10 May and finalists will be announced on 15 May. Each district will send one invention to the final, which will take place at de Ontdekfabriek on 5 June. That’s where we will find out who the best inventor is. There will also be a prize for the idea with the most votes.

Children who don’t yet have an invention but would still like to take part can get the inspiration for a great idea from the special ideas machine.


Where to go on King’s Day?

He will be turning 48 this Monday. Time for a whole nation to shut down and party! e52 shares some of the best spots in town to celebrate the King’s birthday.

  1. Sell your stuff (or buy someone else’s). Once a year the streets of Eindhoven turn into a place for serious bargaining and haggling. The Vrijmarkt (literally free market) is a fun way to find anything from old school gadgets to second-hand clothes. Also plenty of pretty good food stalls. Places to go: PSV Laan (Mathildelaan), Wilhelminaplein, Stadswandelpark, De Bergen and Winkelcentrum Woensel. More info on the flea market
  2. Feel the Latin grooves. Since Argentinian Máxima married into the royal family a Latin party is not to be missed on King’s Day. From 10am till 10pm Clausplein is the place to be for salsa, bachata, world food and fun activities for kids. More info on Latin Party
  3. Dance like a diva. Kings and Queers party at Stratumsedijk with live performances of the best drag queens in town. More info on King’s and Queer’s Day
  4. Strijp-S – King-S. Lots of great music events on Strijp-S this year. No less than ten stages with anything from rock to dance. Great place also when it starts pouring (pretty big chance this year…) with several indoor performances. More info on Strijp-S – Kings-S
  5. Little princes and princesses. King’s Day offers plenty to do for kids. More info on children’s activities (in Dutch)
  6. Enjoy great street food. Food stalls are found everywhere on King’s Day. A hidden gem is Friet van Piet selling delicious home made French fries by Eindhoven based artist Piet Bergman. Find Piet at Ketelhuisplein on Strijp-S.
  7. Go techno. TECHN040 is back in Paterskerk this year with an (inter)national line up of DJ’s. More info on TECHN040
  8. Dance the night away. The biggest orange party in Eindhoven takes place at the former Philips Lightning area between PSV Laan en Lichtstraat. From 12am till 11pm. More info on Electric Orange


Foto credits © RVD; foto: Jeroen van der Meyde

Breakfast businesses happy: Political support for earlier opening hours

The Eindhovense VVD has taken the initiative to extend the opening times of catering businesses from 8 am to 6 am and it seemed that the majority of the council backed it. The party shall submit a formal proposal at the next council meeting.

Read moreBreakfast businesses happy: Political support for earlier opening hours

Startupbootcamp # The (Co-)Founder

This is a series on Startupbootcamp HighTechXL. Each year ten young, innovative start-ups begin the accelerator programme in Eindhoven. Over three months business plans are thrown out, teams get to know one another again, investors get ready to reach for their wallets and brilliant ideas come to light. Take a sneak peek behind the scenes of the breeding ground of the next big things. Part 2: Startupbootcamp Global and Amsterdam co-founder Patrick de Zeeuw

Patrick de Zeeuw_Hijweege

The interview with Patrick de Zeeuw takes place over Skype. He’s sitting behind the screen in his office in Amsterdam’s Zuidas district. Two sentences in and he’s off to speak with a colleague who walks past.

“There’s quite a bit going on today,” he says cheerfully as he returns to the screen. Startupbootcamp Amsterdam has just relocated to its new, 800-square-metre location in the former IBM premises in the Zuidas district. This week is the official opening.

Once a semi-professional snowboarder, Patrick de Zeeuw decided instead to go and do something with his management and international economics studies on his 25th birthday. He moved from Eindhoven to Amsterdam and started a successful career at Endemol, which was sold to the Spanish company Telefonica in 2000. De Zeeuw began investing in innovative companies before setting up his own start-up.

Since 2010 he has been the co-founder of Startupbootcamp Global and Startupbootcamp Amsterdam. What are the most important lessons from the world of start-ups? And how does he view the developments in his home town?

Contact, office space and cash

The concept of Startupbootcamp is as follows. Those selected for the programme receive:

3 months of intensive guidance + an office space (which can be used for a further three months after the programme)

access to a diverse network of around 150 mentors and over 300 investors and partners involved in the Eindhoven programme

€15,000 per team.

So far so good. Talking to De Zeeuw it becomes clear that people’s work comes first and foremost. “The idea sounds great on paper, but it obviously isn’t that much. A lot of start-ups come to find that their plans really don’t work as they’re already trying them out. That doesn’t matter, a lot of successful products do come from a completely different idea. Take YouTube, first designed as an online dating site, now the largest video platform in the world.” But what’s important for Startupbootcamp is that potential teams dare go through the process of change.

A pressure cooker situation in Eindhoven

De Zeeuw created Startupbootcamp Global with three other partners in 2010. The first edition took place in Copenhagen before the programme was expanded to nine cities worldwide. “Every year we receive about a hundred requests for new accelerators,” says De Zeeuw. But just as with the potential start-ups, the selection for this is tough. Guus Frericks and Eric van den Eijnden, the founders of the Eindhoven programme, approached Startupbootcamp Global halfway through 2012. They saw the opportunities for a start-up programme geared towards hardware.

It took nine months of talks to proceed, but it soon became clear that Eindhoven was in the same league, and the High Tech Campus was the place to temporarily house these start-ups. The Eindhoven programme has since been focused on 8 topics:

  • Internet of Things
  • Advanced Materials
  • Advanced Robotics
  • Autonomous and Near-Autonomous Vehicles
  • Energy Storage
  • 3D-Printing
  • Renewable Energy
  • Lifetech-Medtech

The Netherlands or “the test land”

There are differences between the cities. According to De Zeeuw, Eindhoven’s strength lies in its enormous network of technological companies. Where many start-up programmes concentrate on the development of new software, here physical products are made. An innovative drone, a tiny sensor for detecting mines or a high-tech gaming glove.

And how can the region improve? De Zeeuw believes that “Eindhoven could be even stronger in the fields of marketing, sales and communication.” Something at which Amsterdam is generally much stronger.

But enough about Amsterdam and Eindhoven. De Zeeuw sees the Netherlands’ power as a whole, as an ideal testing ground for innovative companies. He calls the Netherlands a “tech-savvy market”, a place where people get along well with new technological products. Given the modest size of our country, it’s also a place where things don’t go terribly downhill for start-ups when things don’t work out. And if your product catches on? “Then you’re right next to England or Germany with a market of 80 million people.”

Seeking Managers

Startupupbootcamp Global has been around for five years now. Last year the company was named the best start-up accelerator programme in Europa. What’s next? De Zeeuw explains a problem that many start-ups can encounter at any time: if everything is going well, you need more people – and fast. They are hard to find. De Zeeuw has, among others, the role of ‘caretaker’ in the team. If you are a team of four or five, you can still take care of everything. Once a start-up suddenly grows into a team of fifteen, however, it is crucial that you have someone on board who can manage the team effectively.

But where do you find such managers? “Not usually in the corporate world,” is the answer. “We look for top-notch entrepreneurs with enough experience in this field. Until now it’s been hard to find them quickly, so we will start training them ourselves.” At the end of this year the ‘Academy’ will begin, a training programme that should produce a pool of entrepreneurial talent to quench the thirst for readily available, experienced managers among Startupbootcamp teams.

Prising out the synergy

The Startupbootcamp network is becoming an increasingly important factor. Around 250 start-ups with a total of several thousand employees have now completed the programme. Even after the programme, De Zeeuw and his colleagues remain involved with the teams, least of all because Startupbootcamp receives an eight percent share in the start-ups in exchange for their knowledge, contacts and resources. It’s also because all of those smart, entrepreneurial people who come together to make the programme even better.

“We prise out the synergy,” says De Zeeuw enthusiastically. And with that he’s off again.

Part 1 of this series on Startupbootcamp HighTechXL: #the mentor

Eindhoven wearables that can help PSV win the next title

Eindhoven wearables that can help PSV win the next title

PSV has just celebrated the 22nd Dutch Championship, but what can the club do to become champions again next year? e52’s short series explains how Eindhoven’s high tech could take PSV even further. Today: Holst Centre

“We could test it with PSV. No, we just have to.” Ruben de Francisco is holding a shirt in his hand which has a sensor woven into the chest with an exterior connecting piece for an SD card. “Look, in the finished product this will be neatly tucked away, but it already works the way it should. Just bring on PSV.”

Read moreEindhoven wearables that can help PSV win the next title

Big businesses in the Brainport region should help start-ups gain credibility

Peter Wennink emphasises the importance of credibility. Left: Rob van Gijzel.

Of course you need money. A lot of money. Because a high-tech start-up developing hardware cannot live off spare change. They need millions. But even more importantly, they need credibility. Because without credibility there aren’t any investors anyway.

And that’s exactly the problem when starting a company: you have plenty to do just to prove what you can accomplish. And that applies to a hardware company in the tech-sector to an even greater extent: there aren’t any specialists who can determine the true value of such a company.

The chicken and the egg

When it comes to funding, many start-ups suffer from a serial chicken-and-the-egg-situation. No investor wants to take the leap first, and rightly so, as they have little affinity with the technology in which they are investing their money. Months go by in the search for potential investors and they hear the same story over and over again from investor after investor: “Yes, I’d be confident about getting involved if someone else was also investing. As it is I’d rather wait a while.”

Infuriating. That’s how participants describe this phenomenon as the third round of Startup Bootcamp High Tech XL kicks off. An exciting discussion is held at the High Tech Campus. Who will crack the chicken-and-the-egg-discussion? Should there be a fund with tens of millions of start-up capital? Or is something else needed? The Mayor of Eindhoven, Rob van Gijzel, and the CEO of ASML, Peter Wennink, actively participated in the debate.

Wennink touched a sore spot: “There are enough financiers. But as a region we need to boost the credibility of the promising start-ups, so that those financiers actually dare invest their money.”

20150410_140838In short, if start-ups are too young to be able to enhance their credibility themselves and their products are too under-developed for lenders, the established companies in the region should help them. Philips and ASML could help Eindhoven start-ups like Effect Photonics or Avular gain investors. This will ultimately benefit the region because products can be manufactured more quickly, which will also produce the envisaged effects more quickly. For the companies themselves of course, but certainly also for their clients.

Over the course of the discussion it is explained that the concrete help could take place both incidentally and structurally. Wennink suggests the establishment of a permanent advisory board of specialists in the region, from academics to entrepreneurs. After a positive assessment of a start-up, an advisory board like this could then take all the necessary actions to crack the credibility problem. Whether it’s the chicken or the egg, it’s all for the best results.

Guus Frericks shows the Startup Bootcamp ambitions: 2500 new jobs in the next five years
Guus Frericks shows the Startup Bootcamp ambitions: 2500 new jobs in the next five years

Avular is a team of TU/e and Tilburg University alumni. Their integrator system for “Unmanned Aerial Systems (UAS)” has specific capabilities in the areas of control systems and mechanic design. Together with industry experts in the field of industrial inspection, Avular supplies market-specific vertical integration of UAS, sensor and data storage systems.

EFFECT Photonics is a TU/e spin-out and leader in the design and development of optical components. The technology is based on “Photonic Integrated Circuits” and can be used in mobile networks and data centres.

Startupbootcamp # The Mentor

This is a series on Startupbootcamp HighTechXL. Each year ten young, innovative start-ups begin the accelerator programme in Eindhoven. Over three months, business plans are thrown out, teams get to know one another again, investors get ready to reach for their wallets and brilliant ideas come to light. Take a sneak peek behind the scenes of the breeding ground of the next big things. Part 1: Mentor Selma Oskam

portretfoto Selma Oskam4

She usually gets to know the start-ups long before the beginning of Startupbootcamp. On selection day, she’s the one who looks at the people behind the resounding business plans. How are they going to deal with a huge workload and how are the team members going to work together in difficult situations?

Today we’re talking to Selma Oskam, mentor of teamdynamics in Startupbootcamp HighTechXL, about high energy levels and bright eyes. “The idea that technicians aren’t part of the team process is so outdated!”

Granted, most start-ups focus on getting their idea into the market, finding the funds and a good network in the beginning. This is generally the reason why they apply to Startupbootcamp, where these resources are made available to the best ideas.

“But the team itself is ultimately the deciding factor for success.” Oskam is reminded of the words of Guus Frericks, the co-founder of Startupbootcamp HighTechXL. He was trying to find the best way to support the team process during the programme and approached Oskam in 2012.

What determines a start-up’s success? 

Oskam and her colleagues meet the start-ups in the last round of the selection process. Out of 1500 potential start-ups, only twenty remain at this point. It’s with these twenty that she’s going to talk. “We do that using Facet5, an online tool which creates personal profiles.” Each member of the twenty teams fills in the test separately and the individual profiles are combined to create a team profile. The results clearly show people’s work preferences and the expected team dynamic.

What personality traits do you need to have as a member of a start-up? “Drive, a high energy level, the ability to cope with stress and make quick decisions, and it’s also important to have an eye for opportunities and risks. But there are two factors which are even more important to us: what is the make-up of the team and how open are people to coaching from mentors.”

The division of roles 

“What constitutes a team? Diversity in the group works better. If everyone is very driven and there is a difference in opinion, you can quickly end up with clashes. Sometimes you also need someone who can mediate.

The second point concerns adaptability and the receptivity to advice from others. Over the course of the three months you’re challenged to consider different business models to the one with which you entered Startupbootcamp. This isn’t always easy. The original idea is often like the team’s baby. You want to nurture it. But if something doesn’t work out, it’s better if you can adapt as quickly as possible. And that’s also true of the division of roles within a team. The original CEO of the company is sometimes better suited to another function. It requires adaptability to then want to take on another role.”

Red flags 

The results from the Facet5 tests also come in handy during Startupbootcamp. “The team members share their personality profiles with one another. They offer a lot of information about their motivations.” Do you just jump right in or are you more hesitant? If there are any tensions within a team, you’ll find them out. “Oh yes, you need more time to work on this.” It helps if you know one other and can recognise each other’s “red flags”.


And sometimes things simply come to a head. In the beginning there are some teams that fail.  Startupbootcamp HighTechXL is now trying out an extensive network of HR mentors to prevent this from happening. During the programme, each team has their own mentor to keep an eye on the process. Someone to intervene in the talks where there are tensions. But most of the time everything goes well and some great things come to pass. “Every time I walk round here I feel so much energy. There’s a lot of hard work going on and a huge amount of enthusiasm.”

A prospective network

“We always work with experienced local mentors whom we thoroughly train to facilitate the team process,” explains Oskam. Each of the professionals makes time outside of their work to guide the young companies.

This is the power of Startupbootcamp HighTechXL. Many parties invest their time, money and expertise into the programme. It would be impossible for a start-up to organise or pay for all of it themselves. Even InContext Consultancy Group, the company to which Oskam is linked, is a partner and investor in the Startupbootcamp programme, providing the Facet5 tool among other resources. But then again, the programme is producing a vast network of start-ups which may well be future clients.

Next time: Co-founder Patrick de Zeeuw

INTERVIEW: The man who brought Singularity to Eindhoven

We have the city’s strong reputation in the fields of exponential technologies, such as robotics, nanotechnology, solar power, sensors and 3D printers, to thank for the arrival of Singularity University (see news article) in Eindhoven. “Rob van Gijzel and I were on exactly the same page,” says SU Ambassador Yuri van Geest of their efforts. e52 interviewed him.

Read moreINTERVIEW: The man who brought Singularity to Eindhoven

Let’s talk ambition: A metro network under Eindhoven

Talking about having an ambition… building a metro network under Eindhoven. And if you’re convinced that something like this would offer a multitude of benefits and you’re a designer, well, then you’d better start drawing. Here’s how a detailed version of Eindhoven’s metro map might look, complete with a D-line that serves the designer hotspots, a K-line for all the knowledge areas and a T-line that connects the tech-initiatives.

Read moreLet’s talk ambition: A metro network under Eindhoven

ASML CEO at BOV Trophy Ceremony: Determine your self-interest

Peter Wennink - President and Chief Executive Officer_print_29288

Peter Winnink, CEO of ASML, truly captivated the audience at the Monday night BOV trophy ceremony with his three tips for young entrepreneurs.

“Cherish the courage, imagination and determination. These are qualities that will help you progress.”

Wennink’s most important advice:

  1. Never shy away from uncertainty.
  2. Look for ways to collaborate.
  3. Give your employees the mental freedom they need.

With these tips Wennink also looked back over the difficult first years of ASMI/ASML, a time when it was uncertain whether the business would survive, but also a time to which many veterans of the Veldhoven-based company that has since grown to 14,000 employees often long to return.

“Poverty makes creative”, according to Wennink. Uncertainties are opportunities rather than obstacles for a start-up company and they are an incentive for collaboration:

Because this form of collaboration was not born of financial power, but of vision and passion, it was determined from the very beginning that it might exist as a form of remuneration or incentive for all partners, or should I say stakeholders.

A fair share of the profits to which all of the stakeholders have contributed is still a pillar of our open innovation model with ASML as the director. In short, look for ways to collaborate which will offer mutual benefits. Look for partners with the right competence, reliability and especially with the willingness to deal with the risks and potential profits in a transparent manner. The last thing is crucial: determine your self-interest if you are hoping to establish effective and innovative forms of collaboration.

The complete speech by Wennik can be read onthe Brainport weblog. (in Dutch)

"Brainport can weaken Google and Facebook’s grasp"

illustration Brabant Kennis
illustration Brabant Kennis

The digital annexation of the individual and our personal surroundings is beginning to develop some nasty traits. Chairman Jan Smits of the Brainport Center for Technology and Law does not believe we should give in to this so easily. The tech sector around Eindhoven could also lend a helping hand. Better still, there is no region better equipped to weaken the grasp of the overlords of algorithms, such as Facebook and Google, than the Brainport region.

Smits, Professor of Law & Technology at TU/e by day, even suggests that we consider a revenue model:

“It would be doubly advantageous if we could resist this call, which is undoubtedly becoming stronger, to maintain the monetization of a private space in the digital world.”

Read more"Brainport can weaken Google and Facebook’s grasp"